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  • Insight into Health: A Leader’s Rules for Success and the Importance of Analytics in Transforming Medicare Advantage

Insight into Health: A Leader’s Rules for Success and the Importance of Analytics in Transforming Medicare Advantage


Insightin Health President Mary Jo Barthmaier was recently interviewed by Grace Vinton from the HIT Like a Girl podcast to discuss the importance of data analytics for Medicare Advantage plans, her rules of leadership, and why clear communication is so important to an organization.

Mary Jo joined Insightin Health as President last year, after a long career as an independent healthcare consultant. She now works with the company’s founder and CEO, Enam Noor, to drive growth and ensure continued success.

In the interview, Mary Jo discusses how her leadership style is collaborative, influenced by her upbringing in a large family. She also shares some wisdom that she has picked up along the way – “If you approach every person and situation as an opportunity to learn something new you are much more likely to learn something new.”

She has boiled down her leadership philosophy and behavior expectations into three rules:

  1. Do the right thing. Most people know the difference between right and wrong. And when an entire organization commits to doing what’s right, the company is more likely to be successful. “Doing what is right” helps to build strong client relationships, retain great employees, and build partnerships that create value.
  2. No surprises. To meet this expectation, Mary Jo has very clear instruction: “Good news should travel fast; bad news should travel even faster.”
  3. Come with a plan. A good leader empowers their team-members to make decisions and helps them build the necessary skills for responding to the challenges that are thrown at them each day. While Mary Jo is eager to support and guide her team, she doesn’t want them coming with a blank page — ownership and responsibility are table-stakes.

Mary Jo also has advice for health plans in the increasingly competitive Medicare Advantage (MA) space: look to the great retailers for inspiration, liberate your data to deliver highly personalized member experiences.

With Insightin Health’s inGAGE &trade platform, health plans can to turn their data into information and activate member insights – at scale and in real-time – to improve health outcomes, satisfaction levels, and retention rates.

As members increasingly demand more from their healthcare providers and plans, payers should avoid settling for the status quo and instead seek opportunities to use their data to identify and solve root cause issues to transform the member experience. To hear the complete conversation, Click here.