Making healthcare member engagement human.

Enam Noor is the founder and CEO of Insightin Health. Enam has spent the last 20 years in marketing analytics and consumer engagement and the last decade in healthcare member engagement optimization. He was the founder of Desme, a cloud-based strategic marketing consultancy that utilizes big data and machine learning to provide Business Intelligence automation. The company was named Top 10 Search Engine Marketing Firms by INC. Magazine. Enam was the key strategist for a Gartner CRM Excellence Award for healthcare member engagement and was honored by DCA Live as an Entrepreneur to Watch in 2018 for DC’s tech community.

Mary Jo Barthmaier is the President of Insightin Health. As the founder of a boutique consulting firm, Mary Jo served as a trusted advisor to notable clients in the healthcare, media and entertainment, and consumer products / retail industries for more than twenty years. Her expertise is designing and implementing strategic solutions to complex business challenges. As a hybrid thinker, Mary Jo quickly and capably identifies innovative approaches to achieve financial and operational performance improvements and, with authentic leadership and operational discipline, orchestrates the process to achieve measurable results.

Shufang brings years of experience in data science and research from her time at Arizona State University where she earned her Ph.D. in Bio-design. Her advanced skills in machine learning and natural language processing allow Shufang to lead our best-in-class data science team in developing a revolutionary data-driven platform by leveraging machine learning and big data analytics to provide members a high-quality life.

Marcia brings 15+ years of experience working directly with clients on solving problems around technology training and instructional designs. Marcia has worked on multiple patient engagement platforms to deliver learning courses for physicians and nurses. As Chief Experience Officer, Marcia oversees Insightin’s overall Customer Experience Delivery. In doing such, she works closely with Insightin clients and internal product teams to ensure Insightin standards for experience excellency are exceeded.

20+ years of experience in accounting and finance. Co-founder of GSP Financial a boutique CPA and financial advising firm. CFO of NKD Pizza, a multi location international franchise group

10+ years of hands on software development. Architected system design for multiple industry leading brands- Target, Highmark, Johns Hopkins, Kaiser Permanente, University of Pennsylvania. 5+ years experience of managing 20+ member software development team. Lead architect and responsible for all development efforts for Insightin | Health Cloud platform.

Vice President of Operations 10+ years of customer success experience, combined with operations and product development management, with a focus in healthcare technology services. Erin has successfully implemented and supported platforms for quality and risk adjustment customers while simultaneously providing strategic direction and guidance. Her cross-functional experience and knowledge, and continual focus on customer satisfaction and delivery, provides a best in class perspective and approach to operations management at Insightin Health.